{"id":5498,"date":"2008-05-30T06:00:24","date_gmt":"2008-05-30T12:00:24","guid":{"rendered":"http:\/\/www.masonworld.com\/?p=185"},"modified":"2026-04-02T22:35:58","modified_gmt":"2026-04-03T03:35:58","slug":"cloaking-links-how-cloak-links-for-free","status":"publish","type":"post","link":"https:\/\/www.latenightim.com\/cloaking-links-how-cloak-links-for-free\/","title":{"rendered":"Cloaking Links: How To Cloak Affiliate Links for Free"},"content":{"rendered":"<p>Affiliate link cloaking is the practice of disguising long, ugly affiliate URLs behind clean, branded links on your own domain. For example, instead of sharing a link like <code>https:\/\/affiliateprogram.com\/?ref=abc123&tracking=xyz<\/code>, you would share something like <code>https:\/\/yourdomain.com\/recommends\/product-name<\/code>.<\/p>\n<p>When I first wrote about link cloaking back in 2008, I showed how to do it manually with .htaccess rules and a simple PHP script. That approach still works, but in 2026, there are much better options available that give you more control, better tracking, and zero coding required.<\/p>\n<h2>Why Cloak Affiliate Links?<\/h2>\n<p>There are several legitimate reasons to cloak your affiliate links:<\/p>\n<ul>\n<li><strong>Link management.<\/strong> When an affiliate program changes its URL structure or you switch programs, you only need to update the destination in one place rather than hunting down every instance across your site.<\/li>\n<li><strong>Click tracking.<\/strong> Most link cloaking tools include built-in analytics so you can see which links are getting clicked, from which pages, and at what rate.<\/li>\n<li><strong>Cleaner appearance.<\/strong> Branded links look more professional and trustworthy than long affiliate URLs with tracking parameters.<\/li>\n<li><strong>Protection against commission theft.<\/strong> Cloaked links make it harder for someone to strip your affiliate ID from the URL before purchasing.<\/li>\n<\/ul>\n<h2>Best Link Cloaking Tools in 2026<\/h2>\n<p>If you are running a WordPress site, these are the best options:<\/p>\n<ul>\n<li><strong>ThirstyAffiliates<\/strong> \u2014 The most popular WordPress affiliate link management plugin. It lets you create branded links, organize them by category, track clicks, and automatically insert affiliate links into your content based on keywords. The free version covers the basics, and the pro version adds advanced features like geolocation targeting and automatic keyword linking.<\/li>\n<li><strong>Pretty Links<\/strong> \u2014 Another solid WordPress plugin for link cloaking and management. Simple interface, reliable tracking, and easy to set up. Good choice if you want something lightweight.<\/li>\n<li><strong>Lasso<\/strong> \u2014 A newer tool specifically designed for affiliate marketers. Creates cloaked links and also generates attractive product display boxes. More expensive but feature-rich for serious affiliate sites.<\/li>\n<\/ul>\n<p>If you are not on WordPress, URL shorteners like <a href=\"https:\/\/www.replug.io\/\">Replug<\/a> or branded short domains through services like Rebrandly can accomplish similar goals.<\/p>\n<h2>FTC Disclosure Requirements<\/h2>\n<p>Here is the critical thing that many affiliate marketers get wrong: <strong>cloaking your affiliate links does not exempt you from FTC disclosure requirements<\/strong>. The Federal Trade Commission requires that you clearly and conspicuously disclose your affiliate relationships to your audience, regardless of how the links look.<\/p>\n<p>This means you still need to include statements like &#8220;This post contains affiliate links. If you purchase through these links, I may earn a commission at no additional cost to you.&#8221; Place this disclosure prominently, ideally near the top of your content and certainly before the first affiliate link.<\/p>\n<p>The FTC has become stricter about enforcement in recent years, and failure to disclose can result in penalties. Cloaking your links is fine. Hiding the fact that they are affiliate links is not.<\/p>\n<h2>The Original DIY Approach<\/h2>\n<p>For the technically curious, the original method I described in 2008 used Apache's mod_rewrite in .htaccess to redirect URLs matching a pattern like <code>\/recommends\/product-name<\/code> to a PHP script that performed the redirect and logged the click. This still works on any Apache-hosted site. But honestly, unless you have a specific reason to avoid plugins, use ThirstyAffiliates or Pretty Links. They do everything the manual approach does, plus a lot more, with zero code.<\/p>\n<h2>Bottom Line<\/h2>\n<p>Link cloaking is a legitimate and useful practice for affiliate marketers. It keeps your links organized, makes them look professional, and gives you tracking data you need to optimize your content. Just make sure you disclose your affiliate relationships clearly, and you are good to go.<\/p>\n<p><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"BlogPosting\",\n  \"headline\": \"Cloaking Links: How To Cloak Affiliate Links for Free\",\n  \"datePublished\": \"2008-05-30T06:00:24\",\n  \"dateModified\": \"2026-04-03\",\n  \"author\": {\n    \"@type\": \"Person\",\n    \"name\": \"Mark Mason\",\n    \"url\": \"https:\/\/www.latenightim.com\/about\/\",\n    \"jobTitle\": \"Host, Late Night Internet Marketing Podcast\",\n    \"description\": \"Mark Mason helps part-time entrepreneurs build internet businesses one night at a time. 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For example, instead of sharing a link like https:\/\/affiliateprogram.com\/?ref=abc123&#038;tracking=xyz, you would share something like https:\/\/yourdomain.com\/recommends\/product-name. When I first wrote about link cloaking back in 2008, I showed how to do it manually with .htaccess rules [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"cloak affiliate links","_yoast_wpseo_title":"How to Cloak Affiliate Links: Best Tools & FTC Compliance (2026)","_yoast_wpseo_metadesc":"Learn how to cloak affiliate links using ThirstyAffiliates, Pretty Links, or manual methods. Includes FTC disclosure requirements and best practices for 2026.","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[39,74],"tags":[16,295,7,624,871,875,26,27,29],"class_list":["post-5498","post","type-post","status-publish","format-standard","hentry","category-blogging","category-making-money-on-the-web","tag-affiliate","tag-cloak","tag-code","tag-google","tag-link-cloaking","tag-links","tag-masonworld","tag-money","tag-php"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Cloak Affiliate Links: Best Tools &amp; FTC Compliance (2026)<\/title>\n<meta name=\"description\" content=\"Learn how to cloak affiliate links using ThirstyAffiliates, Pretty Links, or manual methods. 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