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Niche Site Update #4: Early Traffic Results and the Reality of New Sites (Updated 2026)

by Mark Mason | Sep 15, 2010 | Internet Marketing

This was the fourth update in my Niche Site Duel series from 2010, where I was building a small niche site about learning guitar alongside Pat Flynn's parallel project. At this point, the site had been live for a few weeks and I had done very little promotion. My...

Niche Site Duel Update #3: We Hit Page 1 of Google (Updated 2026)

by Mark Mason | Sep 9, 2010 | Internet Marketing

In September 2010, something surprising happened with my Niche Site Duel project: the site hit page one of Google. Specifically, it was ranking number nine for the term “learn guitar basics” — and I had barely done any promotion at all. Was I...

Niche Site Duel Update #2: Building Out the Site With Outsourcing (Updated 2026)

by Mark Mason | Sep 4, 2010 | Internet Marketing

In the second update of my Niche Site Duel alongside Pat Flynn and Tyrone Shum, I moved from the planning phase into full site construction. My approach was different from both of theirs: I was outsourcing everything I possibly could. Four Phases of Niche Site...

Niche Site Duel Update #1: Choosing a Niche and Getting Started (Updated 2026)

by Mark Mason | Aug 27, 2010 | Internet Marketing

In the summer of 2010, I joined Pat Flynn and Tyrone Shum in a public Niche Site Duel — a challenge to build profitable niche websites in full view of our audiences so readers could see different approaches to the same goal. This is the story of how I chose my...

Does Google Love WordPress? What Actually Drives Search Rankings (Updated 2026)

by Mark Mason | Aug 25, 2010 | Internet Marketing

You have probably heard someone say it: “Google loves WordPress.” People repeat this as if it were a law of nature, right up there with gravity. I have heard it at conferences, in Facebook groups, and on countless podcasts over the years. And while I...

7 Serious SEO Copywriting Mistakes That Kill Your Rankings and Conversions (Updated 2026)

by Mark Mason | Aug 23, 2010 | Internet Marketing, SEO

As an affiliate marketer, your ability to write pre-sales copy that ranks in search engines and converts visitors into buyers can make or break your campaigns. Getting this balance right is hard — and getting it wrong is incredibly common, especially among...
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