Why Internet Businesses Fail [LNIM166]

Mark Mason — Tue, 11 Jun 2019 13:31:01 +0000

Most internet businesses fail. But why? In this episode, Mark breaks down the three main reasons new online businesses never make it and explains what you can do to avoid becoming a statistic. He also dissects a real-world lead magnet example that holds important lessons for your own email marketing strategy. What You'll Learn in […]

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Gratitude in Business: Why Grateful Entrepreneurs Succeed [LNIM158]

Mark Mason — Thu, 22 Nov 2018 15:25:22 +0000

Hook Gratitude in business is not just feel-good advice. There is real science showing that practicing gratitude improves your health, your sleep, and your decision-making. In this Thanksgiving episode, I challenge you to take 10 minutes and write down what you are grateful for in your business. It might be the most productive 10 minutes […]

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Google Medic Update: Should You Avoid YMYL Niches? [LNIM157]

Mark Mason — Thu, 11 Oct 2018 22:03:25 +0000

Hook The Google Medic Update hit two months ago and shook up rankings across health and finance sites. In this episode, I break down what we know about the update, whether you should avoid YMYL niches, and exactly what to do if your site was affected. What You Will Learn What the Google Medic Update […]

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Your LifeScore and Essential Blogging Tools [LNIM152 Transcript]

retta719 — Fri, 15 Dec 2017 06:47:28 +0000

Hook We keep score in sports, in school, and on Wall Street. But what is your score for life? If you do not know where you stand across the important domains of your life — business, health, marriage, personal growth — how can you set goals that actually matter? This episode introduces the LifeScore concept […]

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Autoresponder Strategy: Email Marketing Fundamentals Part 1 [LNIM148]

Mark Mason — Wed, 26 Jul 2017 14:06:45 +0000

Hook Your autoresponder strategy can make or break your online business. Do you have a game plan for managing your email subscribers and the content you provide them? In this first episode of a three-part series, I explain why email marketing is the fundamental that makes everything else in your business work. What You Will […]

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Drop Shipping Basics: How to Start Your Own eCommerce Business [LNIM143]

Mark Mason — Thu, 08 Jun 2017 15:29:14 +0000

Hook You can start selling products online today without buying inventory, renting a warehouse, or shipping a single package. Drop shipping lets you market products you do not own, collect payment, and have the supplier ship directly to your customer. Here is exactly how to get started with minimal investment using AliExpress, Shopify, and Oberlo. […]