by Mark Mason | Apr 8, 2010 | Internet Marketing
Every few years, someone asks me whether it is too late to start an online business. They asked me in 2010 when I first wrote about this topic. They asked me in 2015 when everyone said blogging was dead. They asked me in 2020 when it seemed like the big players had...
by Mark Mason | Apr 2, 2010 | Internet Marketing
In 2010, I published an enthusiastic review of a software tool called Deep Linker Pro, which automated the process of submitting your website to web directories. At the time, directory submissions were a legitimate (if tedious) way to build backlinks and improve your...
by Mark Mason | Mar 22, 2010 | Internet Marketing
If there is one book that changed how I think about building an online business, it is The E-Myth Revisited by Michael Gerber. I first read it in 2010 and I have returned to it many times since. The core lesson is deceptively simple: you need to work on your business,...
by Mark Mason | Mar 17, 2010 | Internet Marketing
One of the most influential business books I have ever read is The E-Myth Revisited by Michael Gerber. At its core, the book asks a simple question: how did McDonald's become the most successful franchise in the world? The answer has everything to do with how you...
by Mark Mason | Feb 19, 2010 | Internet Marketing
Someone once asked me for a simple explanation of search engine optimization. They were getting pages ranked on Google by focusing on keywords, but they did not really understand why it was working. I have been answering that question for over 16 years now, and the...
by Mark Mason | Feb 17, 2010 | Internet Marketing
One of the most important lessons I have learned in 16 years of online business is that the best strategies are usually the simplest ones. I was reminded of this at one of the first marketing conferences I attended, where a presenter laid out a straightforward...
